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The Role of distribution channel to reach selling target: an observation at PT Ubin Utama in Mojokerto

Kandou, Angelica Mia and Hidayat, Laurentius Benyamin (1998) The Role of distribution channel to reach selling target: an observation at PT Ubin Utama in Mojokerto. Diploma thesis, Petra Christian University.

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Abstract

In this paper, the writers talk about role of distribution channel to reach selling target of PT. Ubin Utama at Mojokerto. The writers choose this topic because the writers find out that PT. Ubin Utama reaches its selling target with the right distribution channel. In this paper. The owner chooses 2 types of distribution channel which also were used for his company in 1995 - 1997.This strategy is very useful because the company reach selling target and the company could get profit in 1995 - 1997. To get an information, the writers interview the owner for collecting data to be analyzed based on some theory.

Item Type: Thesis (Diploma)
Subjects: UNSPECIFIED
Divisions: UNSPECIFIED
Depositing User: Admin
Date Deposited: 23 Mar 2011 18:48
Last Modified: 30 Mar 2011 10:47
URI: http://repository.petra.ac.id/id/eprint/14118

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