Items where Division is "Faculty of Economic > Marketing Management Program" and Year is 2011

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Diah Dharmayanti, Diah (2011) Pendekatan Strategi Green Marketing dalam Meningkatkan Citra Perusahaan (studi kasus ‘Surabaya Green and Clean’ yang dilakukan PT.Unilever Indonesia,Tbk). Prosiding SEMINAR NASIONAL LINGKUNGAN HIDUP. pp. 58-66. ISSN 978-979-18106-4-7

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Japarianto, Edwin and Sugiharto, Sugiono (2011) PENGARUH SHOPPING LIFE STYLE DAN FASHION INVOLVEMENT TERHADAP IMPULSE BUYING BEHAVIOR MASYARAKAT HIGH INCOME SURABAYA. Jurnal Manajemen Pemasaran, 6 (1). pp. 32-41. ISSN 1907-235X