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Measuring the tourist destination images based on service quality using fuzzy inference system

Wullur, Magdalena and Sutapa, I Nyoman (2019) Measuring the tourist destination images based on service quality using fuzzy inference system. [UNSPECIFIED]

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        Abstract

        The article discusses the measurement of tourist destination images perceived by travelers based on five dimensions of the service quality, i.e. tangibles, reliability, responsiveness, empathy, and assurance. Measurement problems occur when a traveler assesses the quality of a tourism destination service subjectively with vague boundaries and perceives the image of a tourism destination to vary. To address these issues, we designed an inference model using Mamdanis fuzzy inference system. The results of this study are quantitative assessments of the image of tourism destinations by various travellers based on qualitative perceptions of the quality of service experienced by the traveller.

        Item Type: UNSPECIFIED
        Additional Information: Similaritas atau plagiarism sebesar 97% karena self plagiarism
        Uncontrolled Keywords: Tourist destination images, fuzzy inference system, service quality
        Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
        Divisions: Faculty of Industrial Technology > Industrial Engineering Department
        Depositing User: Admin
        Date Deposited: 21 Feb 2020 20:20
        Last Modified: 13 Dec 2023 12:30
        URI: https://repository.petra.ac.id/id/eprint/20039

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