Sutapa, I Nyoman (2018) Measuring the Tourism Destination Images Based on Service Quality using Fuzzy Inference System. In: The 3rd INTERNATIONAL CONFERENCE ON OPERATIONS RESEARCH 2018, 21-09-2018 - 21-09-2018, Manado - Indonesia.
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Abstract
The article discusses the measurement of tourism destination images perceived by travellers based on five dimensions of the service quality, i.e. tangibles, reliability, responsiveness, empathy, and assurance. Measurement problems occur when a traveler assesses the quality of a tourism destination service subjectively with vague boundaries and perceives the image of a tourism destination to vary. To address these issues, we designed a inference model using Mamdanis fuzzy inference system. The results of this study are quantitative assessments of the image of tourism destinations by various travelers based on qualitative perceptions of the quality of service experienced by the traveler.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Additional Information: | Plagiasi 97% terhadap artikel sendiri yang sama... pertanyaannya bagaimana caranya ngecek plagiasi tanpa dicocokkan dengan artikel sendiri yang pasti kesamaannya akan sangat tinggi. |
| Uncontrolled Keywords: | tourism services quality, Mamdani fuzzy inference system, travelers perception |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Faculty of Industrial Technology > Industrial Engineering Department |
| Depositing User: | Admin |
| Date Deposited: | 03 Feb 2020 17:59 |
| Last Modified: | 14 Sep 2020 20:24 |
| URI: | https://repository.petra.ac.id/id/eprint/20042 |
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