The Difficulties of Indonesia's small and medium enterprises in entering Japan's market

Cecilia, Fanny (2004) The Difficulties of Indonesia's small and medium enterprises in entering Japan's market. Bachelor thesis, Petra Christian University.

Abstract

Indonesia has many Small and Medium Enterprises (SMEs) industries, yet not proficient enough to deal with international market, especially Japan market. Japan market already known as the most difficult market in the field of Asian area to be linked up with. Indonesia SMEs do not know well what the condition of Japan market is and its regulation, what the Japan market needs, and what the Japan product quality and delivery standard qualification is. On behalf of the research method, the writer uses secondary data in finding out the figures of Indonesia SMEs industries and Japan market (as well trade regulation and standard qualification). Based on this data, the writer discovers that Japan market is a high demanded market. PT. LINIA is one of the media that able to introduce Indonesia SMEs into Japan buyers. They mostly give information toward Japan currently market needed and Japan import products standard qualification. This information is very supportive toward Indonesian SMEs. These mutual circumstances is very good initiates for both Japan and Indonesia business association.

Actions (login required)