USED CARDBOARD AD ENVIRONMENTAL FRIENDLY ALTERNATIVE MATERIAL

Entering the global marketplace and increase attention to entrepreneurship have made significant enhancement to global market competition. The needs to introduce their products to public will increase and making an exhibition using interactive and attractive booth at the mall or exhibition area as an element to attract more people became an option that has been chosen. The demands of this attractive booth, however, need to meet some qualification such as the ease, the speed, the timeliness in design process, material processing, installation, to dismantling. Unfortunately, the turnover and the need to fulfill for a high booth demand quickly are end not to be followed by the awareness to choose and use the environmental friendly material (as the use of plywood and duco paint which are not healthy as well for human). Therefore, alternative materials are needed as a solution for this problem. This research aim to introduce used cardboard as alternative material for non-permanent interior, such as booth and other furniture inside, which apply 3R movement (reduce, reuse, recycle), attractive, and inexpensive. This research will be done by experimental method by using furniture and room partition as the experimental object.

Keywords: Alternative Material, Used Cardboard, 3R Movement