Items where Author is "Herson"

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Thesis

Lindawati and Herson (2003) Analisa potensi pasar telepon seluler lima merek telepon seluler terkemukan dengan menggunakan metode brand development index (BDI) dan category development index (CDI): sebuah studi di kalangan mahasiswa Jurusan Manajemen Fakultas Ekonomi Universitas Kristen Petra. Other thesis, Petra Christian University.

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