Items where Author is "Hapsari, Lystia"
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ArticleHapsari, Lystia and Adiwijaya, Michael (2014) The Relationship Between Self-Congruity, Brand Relationship Quality, and Brand Loyalty. Asian Journal of Business Research, vol 1. (no 1). ISSN 1178-8933 Conference or Workshop ItemHapsari, Lystia and Adiwijaya, Michael (2013) The influence of self congruity towards brand relationship quality and brand loyalty: Case for MANGO fashion product in Surabaya. In: 2013 MAG Scholar Global Business, Marketing, and Tourism Conference, 11-11-2013 - 14-11-2013, Dubai - Uni Emirat Arab. |
