Items where Division is "Faculty of Economic > Marketing Management Program" and Year is 2011

Diah Dharmayanti, Diah (2011) Pendekatan Strategi Green Marketing dalam Meningkatkan Citra Perusahaan (studi kasus ‘Surabaya Green and Clean’ yang dilakukan PT.Unilever Indonesia,Tbk). Prosiding SEMINAR NASIONAL LINGKUNGAN HIDUP. pp. 58-66. ISSN 978-979-18106-4-7

Japarianto, Edwin and Sugiharto, Sugiono (2011) PENGARUH SHOPPING LIFE STYLE DAN FASHION INVOLVEMENT TERHADAP IMPULSE BUYING BEHAVIOR MASYARAKAT HIGH INCOME SURABAYA. Jurnal Manajemen Pemasaran, 6 (1). pp. 32-41. ISSN 1907-235X