The Relationships of Trust, Risk-taking propensity and Travel Intention of Indonesian Tourists

Andreani, Fransisca and Foedjiawati, and Anastasia, Njo (2021) The Relationships of Trust, Risk-taking propensity and Travel Intention of Indonesian Tourists. In: The 2nd International Conference on Social Sciences and Humanities (ICSH), 30-07-2021 - 30-07-2021, Surabaya - Indonesia.

	PDF Download (300Kb)
	PDF Download (1172Kb)
Preview	PDF (paper - foedjiwati) Download (1748Kb) | Preview

Abstract

Traveling is an interesting activity to do to escape from daily routine activities and work. This activity also involves some risk. Before deciding to travel, generally tourists have trust on the destination, so that they can decide whether to take the risk with its consequences or not. This study is to investigate the relation among trust, risk-taking propensity and tourists� travel intention. Online questionnaires using google forms were distributed to 243 respondents traveling during pandemic Covid 19 and the new normal condition. Then, multivariate analysis was employed for data analysis with the help of SPSS and Partial Least Square (PLS). The results shows that trust has significant impact on risk-taking propensity; and risk-taking propensity has also significant impact on travel intention. Nevertheless, trust has insignificant impact on travel intention. Therefore, travel agents and tourist providers need to accommodate tourists with detailed information and activities to engage in the destination so that it enhances tourists to travel.

Actions (login required)