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Items where Author is "Subagio, Hartono"

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ABET, GARRY NATHANIEL and Adiwijaya, Michael and Subagio, Hartono (2021) The influence of product innovation on customer engagement through customer experience and customer value of OVO users. In: THE INTERNATIONAL SEMINAR OF CONTEMPORARY RESEARCH ON BUSINESS AND MANAGEMENT (ISCRBM 2021),, 18-12-2021 - 18-12-2021, Jakarta - Indonesia.

SOERYOHADI, ANDREW and Adiwijaya, Michael and Subagio, Hartono and Herjanto, Halimin (2021) THE EFFECT OF BRAND REPUTATION, BRAND RELATIONSHIP QUALITY AND SWITCHING COST TO BRAND LOYALTY. In: The 4th International Conference on Management and Entrepreneurship (i-CoME), 25-07-2021 - 25-07-2021, Sarawak - malaysia.

SETIADI, ERICK and Adiwijaya, Michael and Subagio, Hartono (2018) The Impact of Brand Awareness and Country of Origin on Purchase Intention with Mediation of Self Congruity on Chinese Brand Automotive Products Wuling. Petra International Journal of Business Studies, 1 (2). pp. 70-79. ISSN 2621-6426

Subagio, Hartono (2011) Pengaruh Atribut Supermarket terhadap motif belanja Hedonik Motif belanja Utilitarian dan Loyalitas Konsumen. Jurnal manajemen Pemasaran, vol 6 (No 1). pp. 8-21. ISSN ISSN 1907-235X

This list was generated on Tue May 7 13:16:28 2024 WIT.