Items where Division is "Marketing Management Program" and Year is 2021
Japarianto, Edwin and Muliadi, Michaela Louisa (2021) ANALISA PENGARUH PERCEIVED EASE OF USE TERHADAP BEHAVIOR INTENTION MELALUI PERCEIVED USEFULNESS SEBAGAI MEDIA INTERVENING PADA DIGITAL PAYMENT OVO. [UNSPECIFIED]
Tandijaya, Trixie Nova Bella and Semuel, Hatane (2021) VIRAL MARKETING MESSAGE, CONSUMERS� ATTITUDE TOWARDS VIRAL MARKETING, COMPETITIVENESS ABILITY, AND BUSINESS PERFORMANCE. [UNSPECIFIED]
Tandijaya, Trixie Nova Bella and Semuel, Hatane (2021) VIRAL MARKETING MESSAGE, CONSUMERS� ATTITUDE TOWARDS VIRAL MARKETING, COMPETITIVENESS ABILITY, AND BUSINESS PERFORMANCE. [UNSPECIFIED]
Tandijaya, Trixie Nova Bella and Semuel, Hatane (2021) VIRAL MARKETING MESSAGE, CONSUMERS� ATTITUDE TOWARDS VIRAL MARKETING, COMPETITIVENESS ABILITY, AND BUSINESS PERFORMANCE. [UNSPECIFIED]
Up a level